{"id":5061,"date":"2024-05-03T20:17:49","date_gmt":"2024-05-03T20:17:49","guid":{"rendered":"https:\/\/hispanicmotorpress.org\/?p=5061"},"modified":"2024-05-20T19:10:47","modified_gmt":"2024-05-20T19:10:47","slug":"hispanic-motor-press-asks-latinos-about-their-preferences","status":"publish","type":"post","link":"https:\/\/hispanicmotorpress.org\/hispanic-motor-press-asks-latinos-about-their-preferences\/","title":{"rendered":"Hispanic Motor Press asks Latinos about their preferences"},"content":{"rendered":"\n

By Ricardo Rodriguez Long<\/p>\n\n\n\n

During the LAAutoshow, the Hispanic Motor Press surveyed attendees to understand the preferences of Latino car buyers. Almost a thousand responded to a simple questionnaire about their research preferences when buying a car. The results were not surprising for our organization. The data demonstrated that dealers needed to make some changes to better reach the Hispanic consumer.<\/p>\n\n\n\n

\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n<\/figure>\n\n\n\n

The survey asked respondents, “How likely are you to visit a car dealer who advertises in Spanish?” Over half of the respondents (roughly 58%) found Spanish-language advertising to be valuable, especially for dealerships located in areas with large Hispanic populations, regardless of the car segment (from SUVs to luxury cars).\u00a0<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

The results were mixed when asked if they would travel further to a dealer that advertised to them in Spanish. For consumers aged 40 and above, almost 75% said they would do so if pricing were the same. For younger buyers, 38% would consider making extra travel, Which means that dealerships selling higher-priced cars would greatly benefit from marketing to Hispanic consumers in their language.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

The survey also asked, “How important is it for you to test drive a vehicle before you buy it?” The response was interesting. The majority of Hispanic women (82%) believed that test driving was essential, while about 68% of Hispanic men considered it a necessity. Therefore, some car brands may want to consider targeting Hispanic women with a different approach.\u00a0<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n","protected":false},"excerpt":{"rendered":"

By Ricardo Rodriguez Long During the LAAutoshow, the Hispanic Motor Press surveyed attendees to understand the preferences of Latino car buyers. Almost a thousand responded to a simple questionnaire about their research preferences when buying a car. The results were not surprising for our organization. The data demonstrated that dealers needed to make some changes […]<\/p>\n","protected":false},"author":4,"featured_media":5072,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"disable_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[10],"tags":[],"class_list":["post-5061","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","entry","has-media"],"yoast_head":"\nHispanic Motor Press asks Latinos about their preferences - Hispanic Motor Press<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hispanicmotorpress.org\/hispanic-motor-press-asks-latinos-about-their-preferences\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hispanic Motor Press asks Latinos about their preferences - Hispanic Motor Press\" \/>\n<meta property=\"og:description\" content=\"By Ricardo Rodriguez Long During the LAAutoshow, the Hispanic Motor Press surveyed attendees to understand the preferences of Latino car buyers. Almost a thousand responded to a simple questionnaire about their research preferences when buying a car. The results were not surprising for our organization. The data demonstrated that dealers needed to make some changes […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hispanicmotorpress.org\/hispanic-motor-press-asks-latinos-about-their-preferences\/\" \/>\n<meta property=\"og:site_name\" content=\"Hispanic Motor Press\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/hispanicmotorpress\" \/>\n<meta property=\"article:published_time\" content=\"2024-05-03T20:17:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-05-20T19:10:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hispanicmotorpress.org\/wp-content\/uploads\/2024\/05\/VW-Atlas-7-2024-1.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"833\" \/>\n\t<meta property=\"og:image:height\" content=\"450\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ricardo Rodriguez Long\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ricardo Rodriguez Long\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/hispanicmotorpress.org\\\/hispanic-motor-press-asks-latinos-about-their-preferences\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/hispanicmotorpress.org\\\/hispanic-motor-press-asks-latinos-about-their-preferences\\\/\"},\"author\":{\"name\":\"Ricardo Rodriguez Long\",\"@id\":\"https:\\\/\\\/hispanicmotorpress.org\\\/#\\\/schema\\\/person\\\/ddfdf660c1d6a2fbe195906511f7583c\"},\"headline\":\"Hispanic Motor Press asks Latinos about their preferences\",\"datePublished\":\"2024-05-03T20:17:49+00:00\",\"dateModified\":\"2024-05-20T19:10:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/hispanicmotorpress.org\\\/hispanic-motor-press-asks-latinos-about-their-preferences\\\/\"},\"wordCount\":238,\"publisher\":{\"@id\":\"https:\\\/\\\/hispanicmotorpress.org\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/hispanicmotorpress.org\\\/hispanic-motor-press-asks-latinos-about-their-preferences\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/hispanicmotorpress.org\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/VW-Atlas-7-2024-1.jpeg\",\"articleSection\":[\"NEWS\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/hispanicmotorpress.org\\\/hispanic-motor-press-asks-latinos-about-their-preferences\\\/\",\"url\":\"https:\\\/\\\/hispanicmotorpress.org\\\/hispanic-motor-press-asks-latinos-about-their-preferences\\\/\",\"name\":\"Hispanic Motor Press asks Latinos about their preferences - Hispanic Motor Press\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/hispanicmotorpress.org\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/hispanicmotorpress.org\\\/hispanic-motor-press-asks-latinos-about-their-preferences\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/hispanicmotorpress.org\\\/hispanic-motor-press-asks-latinos-about-their-preferences\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/hispanicmotorpress.org\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/VW-Atlas-7-2024-1.jpeg\",\"datePublished\":\"2024-05-03T20:17:49+00:00\",\"dateModified\":\"2024-05-20T19:10:47+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/hispanicmotorpress.org\\\/hispanic-motor-press-asks-latinos-about-their-preferences\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/hispanicmotorpress.org\\\/hispanic-motor-press-asks-latinos-about-their-preferences\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/hispanicmotorpress.org\\\/hispanic-motor-press-asks-latinos-about-their-preferences\\\/#primaryimage\",\"url\":\"https:\\\/\\\/hispanicmotorpress.org\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/VW-Atlas-7-2024-1.jpeg\",\"contentUrl\":\"https:\\\/\\\/hispanicmotorpress.org\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/VW-Atlas-7-2024-1.jpeg\",\"width\":833,\"height\":450},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/hispanicmotorpress.org\\\/hispanic-motor-press-asks-latinos-about-their-preferences\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/hispanicmotorpress.org\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Hispanic Motor Press asks Latinos about their preferences\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/hispanicmotorpress.org\\\/#website\",\"url\":\"https:\\\/\\\/hispanicmotorpress.org\\\/\",\"name\":\"Hispanic Motor Press\",\"description\":\"HMP by Ricardo Rodriguez Long\",\"publisher\":{\"@id\":\"https:\\\/\\\/hispanicmotorpress.org\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/hispanicmotorpress.org\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/hispanicmotorpress.org\\\/#organization\",\"name\":\"Hispanic Motor Press\",\"url\":\"https:\\\/\\\/hispanicmotorpress.org\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/hispanicmotorpress.org\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/hispanicmotorpress.org\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/logo-home.png\",\"contentUrl\":\"https:\\\/\\\/hispanicmotorpress.org\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/logo-home.png\",\"width\":140,\"height\":89,\"caption\":\"Hispanic Motor Press\"},\"image\":{\"@id\":\"https:\\\/\\\/hispanicmotorpress.org\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/hispanicmotorpress\",\"https:\\\/\\\/www.instagram.com\\\/hispanicmotorpress\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/hispanicmotorpress.org\\\/#\\\/schema\\\/person\\\/ddfdf660c1d6a2fbe195906511f7583c\",\"name\":\"Ricardo Rodriguez Long\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ed5cba6a5286a4f066e15ed7ee6018294ccc4528c3e899bed8b9c87e9355e11b?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ed5cba6a5286a4f066e15ed7ee6018294ccc4528c3e899bed8b9c87e9355e11b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ed5cba6a5286a4f066e15ed7ee6018294ccc4528c3e899bed8b9c87e9355e11b?s=96&d=mm&r=g\",\"caption\":\"Ricardo Rodriguez Long\"},\"url\":\"https:\\\/\\\/hispanicmotorpress.org\\\/author\\\/ricardo-rodriguez-long\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Hispanic Motor Press asks Latinos about their preferences - Hispanic Motor Press","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/hispanicmotorpress.org\/hispanic-motor-press-asks-latinos-about-their-preferences\/","og_locale":"en_US","og_type":"article","og_title":"Hispanic Motor Press asks Latinos about their preferences - Hispanic Motor Press","og_description":"By Ricardo Rodriguez Long During the LAAutoshow, the Hispanic Motor Press surveyed attendees to understand the preferences of Latino car buyers. Almost a thousand responded to a simple questionnaire about their research preferences when buying a car. The results were not surprising for our organization. The data demonstrated that dealers needed to make some changes […]","og_url":"https:\/\/hispanicmotorpress.org\/hispanic-motor-press-asks-latinos-about-their-preferences\/","og_site_name":"Hispanic Motor Press","article_publisher":"https:\/\/www.facebook.com\/hispanicmotorpress","article_published_time":"2024-05-03T20:17:49+00:00","article_modified_time":"2024-05-20T19:10:47+00:00","og_image":[{"width":833,"height":450,"url":"https:\/\/hispanicmotorpress.org\/wp-content\/uploads\/2024\/05\/VW-Atlas-7-2024-1.jpeg","type":"image\/jpeg"}],"author":"Ricardo Rodriguez Long","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Ricardo Rodriguez Long","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/hispanicmotorpress.org\/hispanic-motor-press-asks-latinos-about-their-preferences\/#article","isPartOf":{"@id":"https:\/\/hispanicmotorpress.org\/hispanic-motor-press-asks-latinos-about-their-preferences\/"},"author":{"name":"Ricardo Rodriguez Long","@id":"https:\/\/hispanicmotorpress.org\/#\/schema\/person\/ddfdf660c1d6a2fbe195906511f7583c"},"headline":"Hispanic Motor Press asks Latinos about their preferences","datePublished":"2024-05-03T20:17:49+00:00","dateModified":"2024-05-20T19:10:47+00:00","mainEntityOfPage":{"@id":"https:\/\/hispanicmotorpress.org\/hispanic-motor-press-asks-latinos-about-their-preferences\/"},"wordCount":238,"publisher":{"@id":"https:\/\/hispanicmotorpress.org\/#organization"},"image":{"@id":"https:\/\/hispanicmotorpress.org\/hispanic-motor-press-asks-latinos-about-their-preferences\/#primaryimage"},"thumbnailUrl":"https:\/\/hispanicmotorpress.org\/wp-content\/uploads\/2024\/05\/VW-Atlas-7-2024-1.jpeg","articleSection":["NEWS"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/hispanicmotorpress.org\/hispanic-motor-press-asks-latinos-about-their-preferences\/","url":"https:\/\/hispanicmotorpress.org\/hispanic-motor-press-asks-latinos-about-their-preferences\/","name":"Hispanic Motor Press asks Latinos about their preferences - Hispanic Motor Press","isPartOf":{"@id":"https:\/\/hispanicmotorpress.org\/#website"},"primaryImageOfPage":{"@id":"https:\/\/hispanicmotorpress.org\/hispanic-motor-press-asks-latinos-about-their-preferences\/#primaryimage"},"image":{"@id":"https:\/\/hispanicmotorpress.org\/hispanic-motor-press-asks-latinos-about-their-preferences\/#primaryimage"},"thumbnailUrl":"https:\/\/hispanicmotorpress.org\/wp-content\/uploads\/2024\/05\/VW-Atlas-7-2024-1.jpeg","datePublished":"2024-05-03T20:17:49+00:00","dateModified":"2024-05-20T19:10:47+00:00","breadcrumb":{"@id":"https:\/\/hispanicmotorpress.org\/hispanic-motor-press-asks-latinos-about-their-preferences\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/hispanicmotorpress.org\/hispanic-motor-press-asks-latinos-about-their-preferences\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/hispanicmotorpress.org\/hispanic-motor-press-asks-latinos-about-their-preferences\/#primaryimage","url":"https:\/\/hispanicmotorpress.org\/wp-content\/uploads\/2024\/05\/VW-Atlas-7-2024-1.jpeg","contentUrl":"https:\/\/hispanicmotorpress.org\/wp-content\/uploads\/2024\/05\/VW-Atlas-7-2024-1.jpeg","width":833,"height":450},{"@type":"BreadcrumbList","@id":"https:\/\/hispanicmotorpress.org\/hispanic-motor-press-asks-latinos-about-their-preferences\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/hispanicmotorpress.org\/"},{"@type":"ListItem","position":2,"name":"Hispanic Motor Press asks Latinos about their preferences"}]},{"@type":"WebSite","@id":"https:\/\/hispanicmotorpress.org\/#website","url":"https:\/\/hispanicmotorpress.org\/","name":"Hispanic Motor Press","description":"HMP by Ricardo Rodriguez Long","publisher":{"@id":"https:\/\/hispanicmotorpress.org\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/hispanicmotorpress.org\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/hispanicmotorpress.org\/#organization","name":"Hispanic Motor Press","url":"https:\/\/hispanicmotorpress.org\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/hispanicmotorpress.org\/#\/schema\/logo\/image\/","url":"https:\/\/hispanicmotorpress.org\/wp-content\/uploads\/2022\/02\/logo-home.png","contentUrl":"https:\/\/hispanicmotorpress.org\/wp-content\/uploads\/2022\/02\/logo-home.png","width":140,"height":89,"caption":"Hispanic Motor Press"},"image":{"@id":"https:\/\/hispanicmotorpress.org\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/hispanicmotorpress","https:\/\/www.instagram.com\/hispanicmotorpress\/"]},{"@type":"Person","@id":"https:\/\/hispanicmotorpress.org\/#\/schema\/person\/ddfdf660c1d6a2fbe195906511f7583c","name":"Ricardo Rodriguez Long","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/ed5cba6a5286a4f066e15ed7ee6018294ccc4528c3e899bed8b9c87e9355e11b?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ed5cba6a5286a4f066e15ed7ee6018294ccc4528c3e899bed8b9c87e9355e11b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ed5cba6a5286a4f066e15ed7ee6018294ccc4528c3e899bed8b9c87e9355e11b?s=96&d=mm&r=g","caption":"Ricardo Rodriguez Long"},"url":"https:\/\/hispanicmotorpress.org\/author\/ricardo-rodriguez-long\/"}]}},"_links":{"self":[{"href":"https:\/\/hispanicmotorpress.org\/wp-json\/wp\/v2\/posts\/5061","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hispanicmotorpress.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hispanicmotorpress.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hispanicmotorpress.org\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/hispanicmotorpress.org\/wp-json\/wp\/v2\/comments?post=5061"}],"version-history":[{"count":1,"href":"https:\/\/hispanicmotorpress.org\/wp-json\/wp\/v2\/posts\/5061\/revisions"}],"predecessor-version":[{"id":5073,"href":"https:\/\/hispanicmotorpress.org\/wp-json\/wp\/v2\/posts\/5061\/revisions\/5073"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hispanicmotorpress.org\/wp-json\/wp\/v2\/media\/5072"}],"wp:attachment":[{"href":"https:\/\/hispanicmotorpress.org\/wp-json\/wp\/v2\/media?parent=5061"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hispanicmotorpress.org\/wp-json\/wp\/v2\/categories?post=5061"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hispanicmotorpress.org\/wp-json\/wp\/v2\/tags?post=5061"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}